Switzerland
Marketing consulting for Switzerland
Brand and marketing consulting for Swiss SMEs: positioning, visibility and websites that produce enquiries. Quotes and invoices in Swiss francs, collaboration remote or on site.
Who this is for
Companies, practices and independent professionals in Switzerland who do not want to hand their marketing to a large agency, but are looking for one person who does both the thinking and the work.
The typical case: a good offer and weak visibility. The business runs on referrals, the website has aged, and competitors who are no better on substance sit above you on Google.
How working across the border runs
Most of it happens remotely, and not as a fallback: a workshop by video is often more focused than a whole day in a meeting room, because it fits into two blocks instead of a marathon.
- First call by phone or video, thirty minutes, no obligation.
- Quote in writing, with a clear scope and a fixed price in francs.
- Workshops by video, in blocks of ninety minutes, with prepared material.
- On-site meetings are possible. Zurich, Basel, Bern and French-speaking Switzerland are all feasible from Upper Bavaria within a day; travel costs are stated in the quote beforehand.
- Documents and access run through your systems, not mine. Domain, hosting and accounts belong to you.
Invoicing, tax, data protection
My invoices show no VAT; I fall under the German small business rule (section 19 of the German VAT Act). How a service from abroad is to be booked on your side is a question for your fiduciary – I do not advise on that and do not claim to.
On data protection, the revised Swiss Federal Act on Data Protection applies to Swiss clients alongside European law. In practice that means consent management on the website, documented processing and clean data processing agreements with the services in use. By default I host on German servers; if you need hosting in Switzerland, I set that up with a Swiss provider. The legal review of your privacy statement belongs with your lawyer, not with me.
What I do
- Brand strategy and positioning. Clarity about who you are there for and why someone should prefer you. See the service
- Marketing and media planning. Channels as a system rather than isolated measures, from Google and LinkedIn to print and outdoor. See the service
- SEO and GEO. Visibility in Google search and in the answers of AI systems. See the service
- Websites on WordPress. From the fixed-price one-pager to a multilingual presence. See the service
Prices in francs
Fixed prices for clients in Switzerland. What is included is set out in detail on the page The fixed-price one-pager.
| Service | Price |
|---|---|
| One-pager ESSENZ | CHF 1’600 |
| One-pager SIGNATUR | CHF 2’670 |
| One-pager PANORAMA | CHF 3’750 |
| Consulting module, for example an SEO audit or a content strategy | from CHF 510 |
| Multi-page website | from CHF 4’290 |
| Subpage added later | CHF 310 per page |
| Additional language | CHF 630 per language |
| Blog module | CHF 530 |
| Ongoing maintenance | from CHF 55 per month |
Domain and hosting, which go directly to the provider, and advertising budgets are not included. Strategy projects are costed by scope and agreed in advance as a fixed price or a range.
Why someone from Germany
An honest word, because the question comes up: a consultant based in Zurich knows the local market better. If your business is purely local and you value regular meetings in person, that is the better route.
In exchange you get someone who does the work rather than passing it on, predictable fixed prices instead of hourly logs, and experience from a market where competition for visibility is harder than in many Swiss niches. Which of those matters to you is something we settle in the first call.
Frequently asked questions
Do you work with small businesses too?
Yes. A large share of the projects are practices, local shops and independent professionals. For those cases the fixed-price one-pager keeps a credible website from turning into a project.
Do you invoice in francs or in euros?
For clients in Switzerland, in francs, at the fixed prices above. No conversion at the daily rate and no surprise on the final invoice.
Do you travel to Switzerland for meetings?
Yes, when there is a reason – kick-off workshops, presentations to a board, photo productions. The rest runs more efficiently by video. Travel costs always appear in the quote beforehand.
What about data protection?
I set up websites and tracking with consent management and documented processing, with hosting in Switzerland on request. The legal assessment of your texts is your lawyer’s work.
Which language do we work in?
German or English, French on request. Websites are also built multilingually, for example German, English and French.
Let’s talk about your project
Thirty minutes, no obligation, by phone or video. Afterwards you will know the sensible next step – even if it does not run through me.
kontakt@staffelseeconsulting.com · +49 160 3896720
Get in touch